Research Guides: Real Estate: Mapping and Demographics Resources

Mapping & Demographics Resources

These databases provide census data, business counts, demographics, and exportable maps and charts.

PolicyMap This link opens in a new window
PolicyMap is a mapping platform that contains data on demographics, real estate, health, schools, housing, employment, and public investments.
ReferenceUSA This link opens in a new window
ReferenceUSA contains detailed information on millions US businesses, including historical, closed, and new businesses, along with a standard white pages for access to data on millions of US residents, including new movers and new homeowners.
ReferenceUSA allows users to create personal accounts for saving searches and search criteria.

Annual data available for download beginning in 1997 for research and analysis purposes. Access is available through NYU FDA (Log in with your NYU credentials to view) or through Infogroup Historical Business via WRDS (WRDS account required).
SimplyAnalytics This link opens in a new window
SimplyAnalytics is a mapping, analytics and data visualization program providing access to demographics, consumer behavior, market segments, Nielsen Scarborough Data, and business points for various geographic levels in the US.
Users are not required to log-in with a user name and password; however, in order to save your work, it is recommended that you create your own user account. SimplyMap user accounts are still functional in the SimplyAnalytics interface.
Social Explorer This link opens in a new window
Social Explorer contains access to U.S. Census data dating back to 1790. Users can create maps and embed them as objects or download static images.
To access Social Explorer, create a user account after signing in to NYU's SSO. If you have questions about authenticating your NYU Social Explorer account from off-campus, please contact Data Services.

ESRI ArcGIS Online Business Analyst

Currently-enrolled NYU students can request an account to utilize the Business Analyst module within ESRI's ArcGIS Online, a useful resource for real estate market analysis. Accounts must be requested via the Data Services form.

Schack students should specify they are requesting the ArcGIS Online software, and the Business Analyst module specifically. Once your account has been created, email the Jack Brause Library staff with questions.