Make it your goal to create content that is user-centered, focused, clear, and concise. Here are some tips:
- Avoid causing cognitive overload by keeping things simple.
- Keep the number of options (pages, boxes, link lists, etc.) to a manageable number.
- Avoid long words and complex sentences when something simpler can convey the same idea.
- Break up long paragraphs into smaller sentences.
- Use bulleted lists to make information easier to process.
- Use writing for the web best practices.
- Be sure to use digital accessibility best practices.