Research Guides: Marketing: Data Services

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NYU Data Services supports quantitative, qualitative, geographic (GIS), and statistical research through software, workshops, and consultations. They are co-located with our business research team on Bobst Library's 5th floor. Service areas include: Citing data, Data management, Data visualization, Geographic information systems (GIS), Quantitative analysis, Qualitative analysis, Survey design, and Text data mining.

SAGE Research Methods Online This link opens in a new window
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Explore methods using the "Methods Map", discover approaches to designing research projects, delve deep into specific methods, and learn how to prepare your findings for publication. Covers qualitative, quantitative, and mixed methods in business and management, economics, marketing, and a wide variety of related social science and STEM disciplines.
O'Reilly Online Learning This link opens in a new window
Provides access to ebooks and manuals related to technology, coding, software development, data visualization, etc. (Also known as O'Reilly.)
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Skillsoft Books (formerly Books24x7) This link opens in a new window
Contains hundreds of ebooks and videos on computer technology topics from respected IT publishers such as MIT Press, Microsoft Press, Osborne/McGraw-Hill, Que, Sams, Sybex, and Wiley.

LinkedIn Learning This link opens in a new window
LinkedIn Learning is an online video training library with over one hundred thousand expert-led videos and thousands of courses
Formerly Lynda.com, LinkedIn Learning provides the same services and access to resources via the LinkedIn platform.

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